pageping

Our Blogs

  • Categories
  • Keep me posted

    Blog

    Reasons why an ecommerce website is important for business

    Ecommerce has changed the way businesses operate and how consumers shop, offering convenience, accessibility, and a global reach.

    Take a look at the advantages of ecommerce websites and how partnering with a professional website agency can make all the difference.

     

    Website Design

    A guide to working with an email marketing agency

    Businesses are forever relying on digital marketing strategies to drive sales and build brand awareness. With so much competition out there, it’s crucial that brands stay up to date in the marketing world to stay relevant to their audience. That’s why an effective marketing channel that most businesses are currently using is email marketing. Although social media has […]

     

    Blog Social

    Why your B2B company needs to be on LinkedIn

    If you’re wondering how LinkedIn can help your business to grow, you’re going to want to read on. The platform is growing fast, so there’s really no better time for your business to utilise it.

     

    Website Design

    Top SEO tips you need to know

    With everyone trying to rank on the first page of Google, there is a lot of competition out there. However, that doesn’t mean it’s impossible. Take a look at these top SEO tips to help you succeed.

     

    Website Design

    Google Analytics: Migrating from UA to GA4

    From July 1st 2023, Google is replacing its web analytics service from Universal Analytics (UA) to Google Analytics 4 (GA4). The update aims to provide improved capabilities for managing advertisements, tracking conversions, and seamless integration with all related services. If you own a website, chances are either yourself or your web services provider are familiar […]

     

    Our Work

    Influencer mailer example for Disney and Sally Hansen

    Ahead of the release of The Little Mermaid, beauty bloggers and influencers were sent a special PR mailer from Sally Hansen for their influencer marketing campaign. Take a look at how this beautiful influencer mailer came together.

     

    Blog Social

    What are the benefits of social media for businesses?

    With over 4.5 billion people currently on social media, most businesses would be crazy not to harness the powerful platforms that could boost their brand and generate sales. No matter what industry your company falls under, there is no industry ‘too boring’ to be on social media. In fact, it’s sometimes the small, niche businesses […]

     

    Website Design

    Web Design: 3 Things You Need for a Successful Web Page

    Websites are key for businesses for a number of reasons. They provide a space for audiences to; gather information, purchase products, make a booking, or find contact information. However, there are some websites out there that people just want to avoid. Find out what you need for a successful web page.

     

    Blog

    Top Christmas Campaigns of Past and Present

    With the most wonderful time of the year also comes the most wonderful campaigns of the year. Brands are usually fighting for that top spot on who can bag the most views on their heartwarming and joyous adverts.  But which brands have pulled it out the bag in 2022? And what campaigns have had the […]

     

    Blog

    3 Tips For Creating a Last Minute Festive Campaign

    Many people will have jumped on board the Black Friday and Cyber Monday deals to start their Christmas shopping, although if you’re like the majority of us you’ll probably leave it until the last minute. Just like Christmas shopping, it’s easy to leave your Christmas campaigns until the last minute. If this is you – […]

     

    Blog Insights

    Top reasons to use print mailing and door drop marketing

    Companies are saying door drop campaigns are the most effective form of marketing. Here are the top reasons you should use print mailing and door drop marketing on your next campaign.

     

    Blog

    Reasons why you should hire a social media manager

    If you’re looking to build your social media presence, here are five reasons why you should consider hiring a social media manager.

     

    Website Design

    Why user testing is essential for your next web project

    Before you launch a website, you’ll go through your standard checklist… is it designed well? …is it mobile-friendly? …does the content convey your company services? Is it all singing and dancing etc, etc …but wait! What if your website does all of this, but lacks a fundamental point. Can the user find what they are looking for and […]

     

    Website Design

    How Website Mobile Speed Affects Your SEO

    We’ve given you the lo down on designing a website with mobile friendliness in mind – now we want to chat to you about the speed of that website. In the world of websites, slow and steady won’t win you the race – not even close. The speed of a website has always been important. […]

     

    Website Design

    How using live chat can revolutionise your ecommerce business

    Live chat is a platform that allows individual users to get in contact with a business directly. Similar to an instant messenger application, live chat occupies a middle ground between phone and email customer support. Live chat has a huge number of benefits comparing to traditional forms of customer service, and the businesses that invest […]

     

    Our Work

    Frozen champagne, prosecco and Pimms.. POPS-tastic!

    This week is going to be an absolute scorcher and we all know nothing goes better with fun in the sun than an ice cream or a nice cold one, so our newest client has ‘popped’ up at the perfect time!   Created by two school friends back in 2014, POPS has become the marketing […]

     

    Insights

    Corporate branding: 5 questions you should be asking

    Your brand should give your customers a picture of who you are and what you want to be known for. It should tell people more about the motivation, quality and values behind your service or product. Building your corporate brand isn’t just about a logo, a catchy slogan, advertising or packaging. It extends to the […]

     

    Our Work

    SeaBro. Modernising a 30 year old brand

    Those of you who are based locally, may recognise the SeaBro brand. Over the past few months we have been working alongside Southend based SeaBro Group to revamp the SeaBro brand and the group websites. The challenge for us was that the SeaBro logo, after over 30 years in existence, was beginning to look tired […]

     

    Website Design

    Creating websites with mobile friendliness in mind

    Do you have a mobile phone?… (probably a stupid question) Do you look at websites on it?… (probably another stupid question) Finally, are you looking at our website, right now, on a mobile phone?… If you answered yes to one or more of the above, you’re part of the reason that mobile friendly websites are […]

     

    Insights

    Five rules to follow for amazing product packaging

    When designing packaging for a new product or a redesign for an existing product, there are a number of different factors you need to be aware of. Packaging can make a huge difference both to the potential buyer’s comprehension of the product, and also its ability to sell, so it right that you should take […]

     

    Our Work

    Re-launching the Coach Direct brand & website

    Here at Page Creative, we’re proud to build lasting relationships with our clients, being able to call them our friends. One of these great partnerships has been with Coach Direct, with whom we have the pleasure to work for over 20 years. Coach Direct allows you to hire coaches for trips, tours and day trips, […]

     

    Insights

    Minimising website bounce rate

    Our society is living in time of short attention spans and soundbites. People want things now, not later, and they simply won’t wait. In a world where people are busier, opportunities are greater, information is a click of a button a way, and next-day delivery is the norm, how can we catch (and keep) people’s […]

     

    Insights

    Life in plastic (packaging)… not so fantastic.

    ‘Going Green’…does anyone care? Well, yes; a great deal, as it happens which is why some of the world’s leading consumer brands are increasingly adopting a more sustainable approach to the way in which their products are packaged. There was a time when such claims were little more than cynical band-wagon jumping. Not today. Going […]

     

    Insights

    Utilising scent & smell in design

    Using scent to entice new business is not a new concept. We all know that old trick of baking a loaf of bread to sell your house… and no matter how healthy I’m trying to be, the smell of a fresh bacon sandwich will always end in crumbs! Branding and marketing gurus have been preaching […]

     

    Our Work

    Thinking inside the box

    Press boxes are not necessarily new in the beauty industry, but they have never been more in than now. These little packages are filled with goodies for makeup, skin, and haircare lovers from all over the world, but why do people love them so much? What kind of benefits do these boxes bring for brands? […]

     

    Insights

    5 Steps to create a killer email marketing campaign

    Email marketing has been a staple part of many businesses marketing plans for years now, but how do you create an email that converts the receiver into a customer. According to a study by Campaign Monitor, for every £1 spent on Email Marketing, there’s £44 made in return, which is considerably higher than what social […]

     

    Insights

    In a digital world, how can traditional print support online marketing efforts?

    Breaking news (for no one): We’re living in a digital world. Over the last couple of years, we have witnessed changes in technology allowing us to squeeze thousands of pictures, songs and, pretty much, the entire web into pocket-sized devices. As a consequence, the future of traditional print marketing seems uncertain. Are the days of […]

     

    Studio

    That’s all, yolks! Our golden easter egg hunt comes to a close

    Yet another eggcellent PAGE competition for our crackin’ clients! If you’re one of our amazing clients, you probably know by now that we at PAGE love a studio comp! Giving you the chance to win some incredible goodies during the year as a little thank you for your greatness! Easter has been no exception! Our […]

     

    Insights

    Yellow Brick by Yellow Brick

    Lego celebrates its 60th anniversary being voted as the number one brand in the UK in 2018, followed by giants like Gillette and Apple. Over 2500 voters awarded Lego for its quality, distinction, and reliability over the years. The toy manufacturer was in the second place in 2017, so it’s safe to say they are […]

     

    Our Work

    Publicity that’s worth its weight in gold

    A promotion campaign for global battery manufacturer Power-Sonic. There’s a constant and growing global requirement for Valve Regulated Lead Acid (VRLA) batteries, manufactured and distributed worldwide by our client Power-Sonic. But when they asked us to devise and run an eye-catching promotion to incentivise distributors throughout Europe, we knew a straightforward image of a battery […]

     

    Insights

    Coca-Cola Goes Coco-nut!

    Coca-Cola has been a part of the beverage industry since 1886 thanks to their classic, signature soda that we’re all familiar with. However, as customers become more aware of the kind of products they consume, there’s been a decrease in the number of cola consumers due to their high sugar percentage. As a consequence, Coca-Cola […]

     

    Insights

    Unwrapping our favourite packaging designs of 2018 so far…

    2018 is now in full swing (how on earth did that happen?) Christmas feels like a memory of the distant past; New Years is all but forgotten, and the first signs of Spring are beginning to poke their head out from under the frost (thanks, Beast from the East). One of the most exciting things […]

     

    Insights

    Why didn’t the chicken cross the road?

    Everybody makes mistakes, and brands are not the exception. However, it’s how they make amends or apologise that matters in the end. A successful campaign or statement can save a company’s reputation, protect its relationship with clients and turn the conversation from negative to positive. This week, KFC had to close 800 of its stores […]

     

    Our Work

    We’ve employed some smart thinking for SmartBoard

    Naming, branding, website design and marketing… PAGE lays the foundations for an innovative new decking system. PAGE was the first port of call when our long-term client Hoppings needed help to launch their latest innovative decking product. Whenever we’re tasked with creating new branding and marketing material we start by asking: what is special and […]

     

    Studio

    Front-end Developer? Looking for your next role? …

    About Us Based in Essex, the PAGE ethos has always been to provide the standard of creativity (on/offline) expected from a London based agency. 26 years on our plan seems to be working out beautifully. With a growing web division we are now involved in larger and more interesting web projects in industries such as, […]