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Scotrail

United Kingdom

Scotrail

From Wick in the North East of Scotland to Stranraer in the South West, and connecting Scotland’s seven cities, Scotrail is Scotland’s railway, serving communities who need an accessible rail service for work, pleasure and contemporary living.


Scotrail launched a major safety campaign aimed at reducing the number of accidents at its stations by raising public awareness of the possible dangers. PAGE was approached to produce some eye-catching themes for the campaign.

Train station design graphics

We produced concepts that were both public-facing and also for Scotrail staff information purposes.

The selected campaigns were rolled out nationally, on marketing items such as posters, promotional items, giveaways.

New scotrail posters for safety
magazine design for internal campaign
Scotrail go safetly campaign
magazine advert designs
Safety Posters design

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